AccuWeather unlocks cross-channel impact using the Measurement Protocol in Google Analytics Premium.
Air Show Buzz
A switch from Coremetrics to Google Analytics removes measurement blindspots, increases actionable insights and drives revenue
Amari Hotels harnesses the power of Multi-Channel Funnels to optimize the mix of its digital marketing channels to drive a 44% increase in website sales
Ariat uses data to improve customer experience and drive results
Avvo.com uncovers consumer demand using the data import feature in Google Analytics.
Brian Gavin Diamonds sees 60% increase in customer checkout with Enhanced Ecommerce in Google Analytics.
Using Google Analytics BT Super for Life website increases form completions by more than 60% through conversion testing
With insights from Google Analytics, BuildDirect increases sales by 50 percent
With Google Analytics,Google Website Optimizer and expertise from AWE, Cashstore.fr increases homepage conversion rates by 25%
Game development studio uses the Google Analytics SDK to improve game design and monetization
Fairmont Raffles Hotels International
Fairmont Hotels harness the power of Google Analytics to optimize social media marketing
Formspring partners with Blast Advanced Media to optimize Google Analytics Premium for business-critical scalability and custom insights
Gilt Groupe embraces the advanced functions of Google Analytics Premium and experiences a companywide culture shift toward data-driven decision making
Global Tech LED
Global Tech LED focuses on quality users with remarketing and sees a 100% increase in traffic with a 75% decrease in CPA
HomeAway used Data-Driven Attribution to fine tune spend for search keywords driving a 23% increase in attributed conversions
After InsureandGo implemented Google Tag Manager, customer insights grew threefold.
Intuit taps Google Analytics Premium: actionable insights available to all
Klarna tracks third-party iframe with Universal Analytics’ cookieless approach
Online Food Retailer Slices and Dices Shopping Cart Abandon Rates to increase e-commerce sales by 70% in key regions
Ligne-en-ligne.com & Keley Consulting leveraged the features of Google Analytics’ Multi-Channel reports to maximize marketing budgets & identify growth drivers
By using Data-Driven Attribution, MaassMedia was able to obtain a 10% increase in leads from display while maintaining flat cost per lead
Matalan sees a 28% increase in conversion rate after implementing Google Analytics Premium.
New Brunswick Tourism
New Brunswick increases tourism by matching audiences to activities
Nissan Motor Company
Nissan Motor Company gains deep insights into users’ product preferences with Google Analytics e-commerce
Novartis implements Google Analytics Premium on a global scale to improve customer experience.
Obama for America 2012
Obama for America uses Google Analytics to democratize rapid, data-driven decision making
On The Beach
On the Beach uses attribution to gain increased sales and 25% growth in ROI
Optimizely uses funnel-stage remarketing to drive results
By tailoring the features of Google Analytics, LunaMetrics helps PBS increase both conversions and visits by 30%
Posadas implements Event Tracking to better understand conversion funnel abandonment, sees conversion rate uplift of up to 88%
Privalia uses Google Analytics Premium to increase the effectiveness of all its channels on a daily basis
PUMA Kicks Up Order Rate 7% with Insights from Google Analytics and Viget
Rasmussen College integrated Google Analytics events and custom variables with the tuition estimator to capture geographic and programmatic information as prospective students interacted with the widget
Rocket Internet turns to Google Analytics Premium to support their growing business needs and experience adoption of analytics at a global scale
Rooms to Go
Rooms to Go improves the shopper experience by integrating Google Analytics Premium with BigQuery.
Rozetka increases direct marketing revenue by 18% using Related Products in Google Analytics.
Sellpoints moves beyond last-click attribution to double performance of non-brand paid search and triple performance of display
SFMOMA Chooses Google Analytics and Masters the Art of Metrics
Shoes of Prey
Custom reports help Shoes of Prey optimize their content strategy to increase sales
SHOP.com switches from Omniture to Google Analytics for better insights, conversions and value
With insights gained through advanced segmentation, Swissôtel AdWords optimization generates vast improvements in per-visit value metrics
Technologia & Adviso
Adviso and Technologia use the power of Multi-Channel Funnels to discover the true paths to conversion
TechSmith explores Data-Driven Attribution to uncover Display impact and opportunities
TiVo deploys Google Analytics Mobile SDK v2 using Universal Analytics to improve their mobile app experience
TopTarif increases conversions by 130% with Google Analytics and remarketing
Travelocity uses Google Analytics Premium to enable agile, data-driven decision making across the organization
Trygg-Hansa drives 15% more visitors into the conversion funnel with A/B testing
TV App Agency
Google Analytics helps TV App Agency efficiently produce high-quality data for their connected TV clients
Vacation firm used number of active visitors to create a sense of urgency
US Cellular reveals true impact of digital media on sales.
Watchfinder clocks 1300% ROI using precision Remarketing with Google Analytics
With help from Periscopix, WBC employs advanced segments in Google Analytics to boost its e-commerce conversion rate by more than 12%
Cross-device measurement in Universal Analytics empowers Westwing to understand the purchasing paths of customers
Wiggle looks to Google Analytics Premium for fast, accurate reporting